Monday 12 December 2011

Twelve Days 'till Christmas Day 4


Buy ahead
Buy ahead and make the most of bargains. Also make sure that items don’t run out before you get there. This avoids last minute dashes from shop to shop on Christmas Eve.
Retailers get very competitive running up to Christmas and will often have special offers to persuade you to shop with them. As always, a bargain is not a bargain if it ends up in the bin.
As you run down your freezer fill the space with Christmas fare.
Where possible buy ready frozen items, the supplier will have done a much better job than your domestic freezer and the quality will be better when it defrosts.
Check the use by dates. Don’t be afraid to take from the back of the shelf to get an extra couple of days if it means you are more likely to use it rather than bin it. Also, Christmas starts so early each year that some festive specials will actually go out of date before the big day. Supermarkets get them on the shelves to get the products into your mind ahead of time.
Supermarkets have to manage a huge spike in demand at Christmas & do so by freezing some stock to build up reserves. This will be clearly, if subtly, labelled, generally ‘this product may have been previously frozen and defrosted under controlled conditions, can be refrozen.’ It is safe but there will be a difference in quality in a lot of products.



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